Inés González- gonzález curriculum vitae



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Inés González- González

CURRICULUM VITAE
Management Department

13 S. Main St.

Public University of Navarra

Arrosadia, s/n, 31006 Pamplona



Spain

e-mail: ines.gonzalez@unavarra.es


APPOINTMENTS
Academics:


  • From 2015- Present: Assistant Professor, Management Department, Public University of Navarra




  • From 2015-Present: Director of MA dissertation, International University of La Rioja




  • 2008-2014: Assistant Professor, Business and Economics Studies, Open University of Catalonia.




  • 2006-2007: Teaching Assistant, Business and Economics Studies, European Miguel de Cervantes University


Professional:


  • 2008- Responsible of Quality, Projects and Planification Area. The General Foundation of the Leon University and Business, Spain

  • 2007- Manager, European Business Development Forum, Spain

  • 2004-2005- Consult, LaneFour Strategy & Management, Spain


EDUCATION


  • 2009. Ph.D., University of Valladolid, Graduate Program in Management and Administration

  • 2007. Executive M.B.A. European Business School, Madrid, Spain

  • 2002. B.A. University of Valladolid, Business. (Last year at University of Perugia, Italy).

  • Languages: Catalan, English, Italian and Spanish


SCHOLARSHIP
Book Chapters and Articles
Martínez-Ruiz, M.P., González González, I., Jiménez-Zarco, A., Izquierdo-Yusta, A. Private labels at the service of retailers´ image and competitive positioning: The case of Tesco. Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy. IGI Global, USA (pending publication)
Jiménez-Zarco, A., González González, I., Izquierdo-Yusta, A. Drivers of consumer experience in e-services: A virtual university case study. Frontiers in Psychology. (pending publication)
Jiménez-Zarco, A., González González, I., González-Rodrigo, E. (2015). Old Strategies for Positioning in a New Market Segment: Co-Branding and Celebrity Endorsement in the Development of New Mobile Apps for Tweens. IGI Global. USA. (pending publication)
Hernandez-Garcia, A., González González, I., Jiménez-Zarco, A. 2015. Visualize of Online Course Participation for Social Learning Analytics. ELSEVIER. USA (awaiting revisión)
González González, I., Jiménez-Zarco, A. (2014). The MOOC phenomenon: the current situation and an alternative business model. eLC Research Paper Series, eLearn Center-UOC. España
Saigi-Rubio. F, González González, I. (2014). Cooperative Learning Enviorenments: Virtual Communities of Practice in the Healthcare Sector, eLC Research Paper Series
Jiménez-Zarco, A.I., González González, I., Martínez-Ruiz, M.P., Izquierdo-Yusta, A.(2014). New Service Innovation Success: Analysing the influence of performance indicator nature. Computers in Human Behaviour doi:10.1016/j.chb.2014.09.046
González-González, Jiménez-Zarco, A.I. (2014). Using New Learning Methodologies and Resources in the Development of Critical Thinking Competency: An Exploratory Study in a Virtual Learning Environment. Computers in Human Behaviour doi:10.1016/j.chb.2014.11.002
Jiménez-Zarco, A.I., González-González, I., Saigi-Rubió, F., Torrent-Sellens, J. (2014). The Co-learning process in Healthcare Professionals: Assessing User Satisfaction in Virtual Communities of Practice. Computers in Human Behaviour doi:10.1016/j.chb.2014.11.057
Hernandez Garcia, A., González González, I., Jiménez Zarco, A.I., Chaparro Peláez, J.(2014).

Applying Social Learning Analytics to Message Boards in Online Distance Learning: A Case Study. Computers in Human Behaviour doi:10.1016/j.chb.2014.10.038


Jiménez-Zarco, A. I., González-González, I. (2014). A descriptive Analysis of new Service’s Success Drivers Considering Subjective Performance Indicators. Perspectiva Empresarial 1(1), 23-32.
















González-González, I, Gallardo-Gallardo, E; Jiménez-Zarco, A. I. (2014). Using films to develop the critical thinking competence of the students at the Open University of Catalonia (UOC): Testing an audio-visual case methodology in a distance e- learning environment. Computers in Human Behaviour, 30, 739-744
Jiménez-Zarco, A. I., González-González, I, Castillo-Merino, D. (2013). The path travelled from thinking to perception. A comparative analysis of variables success. A descriptive analysis of variables success in customer perception of a new service considering the nature of the KPI.

Journal of Knowledge Society Research 4(3), 22-35
González-González, I.; Jiménez-Zarco, A.I. (2014). Using an audiovisual case methodology to develop the critical thinking competence in a distance e-learning environment: The Open University of Catalonia (UOC) experience.E-learning 2.0 Technologies and Web Applications in Higher Education. IGI Global, USA. (DOI: 10.4018/978-1-4666-4876-0)
González-González, I.; Castillo-Merino, D. (2013). La perspectiva contable y financiera. Análisis de la performance en las empresas: una perspectiva integrada. UOC, Spain: 79-102
González-González, I.; Pimenta da Gamma, A. (2013). Conceptos generales y estructura de un sistema de control de gestión. UOC, Spain: 213-247.
González-González, I.; Serradell López, E., Castillo-Merino, D.(2013)An approach to the relationship between efficiency and process management. Communications in Computer and Information Science, 278, 70- 77
González-González, I.; Serradell-López, E.; Castillo-Merino, D.(2012). The implementation of Process management: A system to Increase Business efficiency – Empirical Study of Spanish Companies. International Journal of Knowledge Society Research (IJKSR):, 3 (1), 14-25
Enache, M.; González-González, I.; Castillo-Merino, D.; Lordan, O. (2012). Protean and boundaryless career attitudes scales: Spanish translation and validation. Intangible Capital, 8, 1-16
Serradell-López, E.; Lara Navarro, P.; Castillo-Merino, D.; González-González, I. (2010). Confidence-Based Learning in investments Analysis. Communications in Computer and Information Science 73, 28-35
Castillo-Merino, D.; Serradell-López, E.; González-González, I. (2010). How do ICT Uses and New Human Resources Practices Affects SME’s Efficiency?. Communications in Computer and Information Science 112, 69-78
Serradell-López, E.; Lara Navarro, P.; Castillo-Merino, D.; González-González, I. (2010). Developing Professional Knowledge and Confidence in Higher Education. International Journal of Knowledge Society Research (IJKSR), 1, 32-41
Castillo-Merino, D. Serradell-López, E.; González-González, I. (2010). Which are the Determinants of Online Students’ Efficiency in Higher Education. Communications in Computer and Information Science, 73, 209- 215
González-González, I. (2010). Análisis metodológico de la gestión por procesos en la industria automovilística. Partida Doble 218, 66 -79
González-González, I.; Serradell-López, E.; Castillo-Merino, D. (2010). Incidencia de la gestión por procesos en la eficiencia empresarial. Un estudio empírico de la empresa española. Investigación en Negocios y Ciencias Administrativas- AcademicalJournals 158-163

ISSN2155-6059

Cabezuelo, P.; Herranz, J.M.; González, I.(2010). Propuestas tecnológicas para la mejora de la comunicación con los públicos internos y externos de las ONG`s. La gestión de las relaciones con los públicos,191-204
González González, I. (2009). Una aproximación de indicadores de flexibilidad en las organizaciones por procesos. Caso específico de la industria del automóvil. Decidir en épocas de crisis: transparencia y responsabilidad. AECA. 1-15
González González, I. (coordinadora); Baigol, J.; Fitó, A.; López, J.M. (2013). Introducción a la Información Financiera. Eureka editorial, Spain
González González, I. (2011). Sistemas De Información y de Gestión De La Empresa. Contabilidad De Gestión Para La Toma De Decisiones. Eureka editorial, Spain

ISBN 978-84-693-9694-0


González González, I.(coordinadora); Dalmau, I.; González, M.A. (2010). Ergonomía. Editorial UOC. Spain. ISBN 978-84-693-5111-6
González González, I.(coordinadora); López, C.(2010). Psicosociología Aplicada. Editorial UOC, Spain. ISBN 978-84-693-5112-3
González González, I. (coordinadora); Abat, J.; Herreros, T.; Unzeta, M.(2009). Especialidad en seguridad del trabajo II. Editorial Eureka, Spain.
González González, I. (coordinadora); Golobardes, J.; Herreros, T.; López, C. Especialidad en seguridad del trabajo I, Editorial Eureka, Spain

Editorial
Conference Papers
2014: González-González, I.Assessing the user’s satisfaction on the collaborative learning process”. 1ST International Conference on Social nets, New Media for Learning, Business, Collaboration, Innovation, Sustainable Development. Niza, France.
2014: “Effects of Use Technology Resources in an e-Learning Environment”. WSKS 2014. Venice, Italy.
2014: Academic Entrepreneurial Ventures in Social Science and Humanities- Based Research: An Exploratory Study of Spanish University Knowledge Spinoff Transfer”. WSKS 2014, Venice, Italy.
2013: Drivers Factors in Graduate Students' Adaptation Technological Learning Innovations Tools: An Exploratory Study in a Learning Virtual Environment. FIRST UOC INTERNATIONAL RESEARCH SYMPOSIUM, Barcelona, Spain
2013: “There is nothing either good or bad but thinking makes it so. A comparative analysis of new service drivers’ success considering the nature of the KPI”. 7th Conference on Performance Measurement and Management Control, Barcelona, Spain
2013: “The impact of new resources and methodologies in the acquisition and implementation of critical thinking competence: a Spanish University Experience”. The third conference of the International Network of Business and Management Journals (INBAM 2013). Track. Journal of Business and Psichology Tecnology Transfer, Lisboan, Portugal

2013: “The path traveled from thinking to perception. A descriptive analysis of variables success in customer perception of a new service considering the nature of the KPI”. WSKS 2013, Aveiro, Portugal.


2012: “Using Films To Develop Teamwork, Leadership, And Critical Reasoning Competencies Of The Students At The Open University Of Catalonia (Uoc): Testing An Audiovisual Case Methodology In A Distance Learning Environment”. TECH-EDUCA 2012, Barcelona, Spain.
2011: “An approach to the relationship between efficiency and process management”. 4th World Summit on Knowledge. Mikonos, Greece
2011: “Steamed video as a tool for improving feedback to students and distance environment in higher education”. International Conference on Technology Enhanced on Learning, Quality of Teaching Reforming of Education (TECHEDUCA). Corfu, Greece.
2010: “How do ICT Uses and new human resources practices affect SME’ Efficiency”. WSKS 2010, Crete, Greece
2010: “Confidence-Based Learning Investments Analysis”. International Conference on Technology Enhanced on Learning, Quality of Teaching Reforming of Education (TECHEDUCA). Athens, Greece
2010: “Which are the Determinants of Online Students’ Efficiency in Higher Education?”. International Conference on Technology Enhanced on Learning, Quality of Teaching Reforming of Education (TECHEDUCA). Athens, Greece
2010: “L’us del vídeo streaming de baix cost en les assignatures de comptabilitat”. IV Jornada de Profesores de Contabilidad de las Universidades Catalanas. Universidad Pompeu Fabra, Barcelona, Spain
2009: “Propuestas tecnológicas para la mejora de la comunicación con los públicos internos y externos de las ONG`s”. IV Congrés Internacional de Investigació i Relacions Públiques. Facultat de Comunicació Blanquerna. UNiversitat Ramón Llull. Barcelona, Spain
2009: “Un modelo de aproximación de las principales aportaciones de la gestión por procesos. Caso específico de la industria automovilística”. III Congrés Català de Comptabilitat I Direcció (ACCID), Barcelona, Spain
2009: “Una aproximación de indicadores de flexibilidad en las organizaciones por procesos. Caso específico de la industria del automóvil”. AECA, Valladolid, Spain ISBN 978-84-96648-31-9
2007: “De la Calidad total a la Gestión por procesos en el Sector Automoción”. II Congrés Català de Comptabilitat I Direcció (ACCID), IESE, Barcelona, Spain.

Participation in international committees
2015: “Technological Ecosystems for Enhancing Multiculturality” TEEM’15.
2014: “Dealing with complexity: Educational data and tools for Learning Analytics”. Technological Ecosystems for Enhancing Multiculturality – TEEM’14.

2014: “Learning Analytics”. CISTI 2014


2013: “e-Learning 2.0 Technologies and Web Application in Higher Education” IGI Global
2009: “International Finance, Accounting and Corporate Governance”. European Internation Business Academy - EIBA 35.


STAYS ABROAD

2015: University of Washington, Seattle, USA. (10 weeks)


2012: University of Amsterdam, Holland. (18 weeks)
2011: Universitá Degli Studi di Catania, Sicilia, Italy (1 week)
2007: Universitá di Economía Viterbo, Viterbo, Italy (1 week)
2002: Universitá Degli Studi di Perugia, Perugia, Italy (40 weeks)

TEACHING
Undergraduate Courses


  • Information Systems Department

  • Ergonomics

  • Applied social psychology.

  • Security at work

  • Ergonomics-Social Psychology Specialization (I)

  • Ergonomics-Social Psychology Specialization (II)

  • Occupational Medicine

  • Occupational Risk Prevention Management and Related Techniques



Graduate Courses


  • Balance Sheet Analysis

  • Management Accounting

  • Accounting

  • Introduction to Financial Statements

  • Introduction to Accounting

  • Management Control

  • Cost Accounting I

  • Cost Accounting II

  • Budgetary Control and Management

  • Occupational Risks Prevention (III)

  • Introduction to Financial Accounting

  • Analysis of Financial Statements

  • Introduction to Economy

  • Direct marketing

  • International Commerce

  • Research and Commerce techniques



Other Invited Teaching


  • 2012-2013 Summer University at Open University of Catalonia, Spain

  • 2007-2008 “INCORPORA” Course for unemployed in Spain. La Caixa Foundation, Spain.



Graduate Projects Direction
Currently, I have directed more than 8 Final projects Degree in the economic-finance and e-learning area.

Undergraduate Projects Direction
Actually, I have directed 5 projects between the two areas.


TEACHING INNOVATIONS PROYECTS
2013: “¿MOOCs en la UOC?. Una Estrategia Basada en el Análisis de Evidencias”. Financing entity: Open University of Catalonia Foundation. 12 months.

2010: Los Videos Streaming Como Recurso De Aprendizaje para los Programas de Economía y Empresa”. Financing entity: Open University of Catalonia Foundation. 6 months.



SERVICE

Academic:
2008-2014: Teaching Commission Member, Business and Economics Studies at Open University of Catalonia
2008-2014: ERASMUS Commission Member, Business and Economics Studies at Open University of Catalonia
2008-2014: Competencies Commission Member, Accounting at Open University of Catalonia
2013-2014: Master Plan for Information Systems: “The virtual University” at Open University of Catalonia
2007-2014: Member of the Tribunal of Graduate and Undergraduate Projects


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